colorism

Colourism; Racism In Pakistan

 GORGE FLOYD MOVEMENT HAS ENCOURAGED ETHNIC AND CULTURAL MINORITIES TO STAND UP AGAINST RACISM WHICH HAS PREVIOUSLY PROVEN TO BE IN VEIN

 

The movement started from a protest against the Minneapolis police for murdering a man of colour Gorge Floyd by suffocating him with his knee to his neck. The protest helped many other people in different countries to raise their voice for their right. This has helped expose an emerging form of racism in Pakistan which can be called racism.

 

Racism has shown more of a passive approach towards racism by developing the idea that the fairer a person is the better they live. The exact origin remains a mystery, but what is known is that it originated when people of the subcontinent began questioning complexion in comparison to all higher class people. Where the higher classes were Iranian and Arabic people who were wealthy and didn’t have to work accounting for their fair complexion and the less fortunate were slaves and workers who were exposed to the world which made their completion darker over time.

 

This questioning developed into a concept that was passed down through many generations and continues to exist today. Today it has become a social evil which has caused and continues to cause a lot of problems in the society; making people prefer fair companions for marriage and fair people for jobs (expecting them to be better than others)

racism

Even our entertainment industry has adopted this. All of the actors and models in the industry have shimmery spotless skin and facial features like the greek superiors. With the telecasting of different shows and dramas or plays, the antagonist/villain is portrayed as a more dark-toned ‘sanwla’ person, where the protagonist has crystal clear and spotless fair skin. People with dark-toned skin are often misunderstood, their capabilities are denied and they are not able to get respectable jobs just because they are dark-toned. 

 

The women in our society face this problem quite often, being denied from proposals and often staying unmarried for the rest of their lives just because she has a dark complexion. The fairness cream culture has made it even difficult for them. Fairness creams claim that they will make a person fairer on use for a few weeks which is biologically impossible. In desperation, many people purchase them only to find out that the harsh chemicals in the cream damages their skin instead of what it claims to do.

racism

 This culture of racism has to finish as it not only causes many problems for every individual person but also leads to long term damages to relationships and businesses and much more.

 

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.